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Abercrombie & Fitch Co. is a retailer of casual clothing marketed toward young people,
predominantly college students. The company oversees about 250 stores nationwide, mostly in shopping
malls, and also markets its clothing on the Web and in catalogues. The company's style has become
identified with the more risqué aspects of upper-middle-class youth culture, lifestyle, attitudes,
and music. In the year since gaining independence from its erstwhile parent, The Limited,
Abercrombie has continued its gently provocative ways.
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